Traditional model
Large investment before proof exists
- Immediate search for an agent or distributor
- High inventory and hard-to-reverse decisions
- Opaque market-entry costs
- Little learning when the project fails
A phased route into the Chinese market
Test China before making a large investment.
We help Portuguese brands and SMEs assess, prepare and test the Chinese market through controlled budgets, local partners and decisions based on real data.
◎Market diagnosis
文China localisation
▣Logistics coordination
↗Commercial test
An alternative to a blind leap
Entering China does not have to begin with a major commitment.
We first validate product fit. Only then do we move to preparation, test inventory, promotion and expansion.
Our model
Progressive decisions with limited risk
- Paid analysis before execution investment
- Few SKUs and controlled quantities
- Third-party costs approved by the client
- Data to continue, adjust or stop
The route
From the first conversation to the decision to scale.
Each phase has a purpose, a budget and a decision. The client moves forward only when the data justifies the next step.
01
Initial screening
We learn about the company, product, capacity and expectations to filter out unviable projects.
→ Diagnosis decision
02
Market diagnosis
We assess competition, price, consumer, market route and unit economics.
→ Report and recommendation
03
China readiness
We coordinate documentation, localisation, commercial materials and product-specific requirements.
→ Product ready to test
04
Controlled entry
We plan transport, test inventory and access to Chinese logistics and cross-border operators.
→ Traceable inventory
05
Commercial test
We execute the approved plan through content, e-commerce, livestream or in-person experiences.
→ Sales and real data
06
Review and scale
We compare costs, sales, returns and market response to define the next step.
→ Continue, adjust or stop
Modular services
The client buys only the phase they need.
Services are contracted by stage. Costs for laboratories, logistics, warehousing, platforms and advertising are presented separately.
China market fit
Product, competition, price, consumer, channel and economic viability analysis.
Localisation and compliance
Coordination of translation, documentation, IP, requirements and product communication.
Entry project
Budget, timeline, SKU selection, test quantity, responsibilities and stop criteria.
Coordinated logistics
Coordination between exporter, freight forwarder and Chinese warehousing and fulfilment operators.
Sales testing
Content, e-commerce, livestream, KOC and in-person actions under an approved plan.
Scale and representation
Ongoing operations, agent search or representation negotiation after real proof.
Important: the right route depends on the product category. Not every product can use the same import or sales model.
Public market proof
Portuguese brands have already built a place in China.
Through different routes — local operations, distribution, e-commerce, social media and events — these examples show that Portuguese products can find customers and channels in the Chinese market.
Runs its own operation in Shanghai, a sign of a commercial presence dedicated to the Chinese market.
Public referenceEntered the Chinese market in 2008 and keeps investing in distribution and brand activation.
Public referenceDevelops its premium presence in China through channels such as Alibaba and TikTok.
Public referenceAfter entering China, it expanded its channels and recorded annual growth of over 30%.
Public referenceThese brands have already opened a path. The next story could begin with your brand.
Why us
We do not only translate words. We translate business decisions.
We understand the limitations of Portuguese SMEs and the speed, channels and expectations of the Chinese market. Our job is to connect both sides without hiding costs or making easy promises.
Commercial perspective
Margin, inventory, logistics and risk before marketing.
Direct communication
Portuguese and Chinese coordination with cultural context.
Aligned incentives
Revenue from real services, not from pushing inventory.
Accumulated learning
Every project improves the method and database.
Interactive pre-assessment
Is your product ready to be assessed?
Answer four questions. This score is indicative only; a real decision requires product analysis.
0
readiness score / 100
Does the brand already sell consistently in other markets?
Does the product have margin for logistics, promotion and returns?
Is the company willing to adapt price, packaging or communication?
Is there a specific budget to test the market?
Answer the questions for a preliminary indication.
Frequently asked questions
Transparency before the first decision.
Do you guarantee the product will sell in China?
No. We guarantee a structured process of analysis and testing. The goal is to produce reliable information to decide whether to continue, adjust or stop.
Is it mandatory to send a lot of stock?
No. The quantity is defined after the diagnosis and must respect a risk limit. In some cases we first recommend a test with no stock or with direct shipping.
Can all products enter through a bonded warehouse?
No. The route depends on the category, customs framework, platform rules and product requirements. This check is part of the diagnosis.
Who pays for shipping, storage and promotion?
The brand covers the costs of its product and of the approved external providers. We charge separately for analysis, preparation, coordination and operation services.
Do you buy the goods?
Not in the initial phase. The brand keeps ownership of the stock and remains the foreign seller, unless a later contract sets up a different structure.
What if the diagnosis concludes China is not recommended?
That conclusion also has value. It can avoid a larger investment and point to product changes, another channel or a more suitable market.
First contact
Tell us what you want to take to China.
The information helps us prepare an objective first conversation. It is not yet project acceptance or a promise of market entry.
- 1Complete the basic company and product information.
- 2We conduct an internal screening before proposing a diagnosis.
- 3We move forward only when scope, price and responsibilities are clear.
Company
Product
Objective
Confirm